Hello, I'm Nisa.
a Value-oriented Designer.

Previously worked at Tokopedia as UX Designer.

I conceptualize, strategize, innovate, and execute end-to-end digital product design to create impactful value for both users and business. Welcome to my portfolio page, glad to have you here :)

Have a great life, Happy reading!

How I would design a product.

After designing 25+ digital product in 2.5+ years in various company culture, most of the time the process was not as linear and ideal as the popular “Empathize-define-ideate-prototype-test” process.
I tend to seek many perspectives in a product to enrich the design decision, because an experience is multidimensional and most of the time the experience are affected by things beyond the screen. In this section you will find how I would design a product and my perspective towards certain cases from my past experiences.

Go to design process

Selected Work.

These are the latest work in 2019-2020 from various project type that has shaped my thought process so far and it will keep changing along the way, as the industry will keep facing new challenges and complexity.

Smart Apiculture Management Services.

IoT - Working with team from 3 continents
Helping beekeepers around the globe optimise honey production as well as maintaining bee’s existence.
Stories & Case Study

Design for Tokopedia IT Enterprise.

Enterprise products & Workflow iterations
How designing 6 products in 9 months, for 4500 ++ Tokopedia employee, changed my perspective towards product design.
Stories & Case Study

Impala.co.id - Investor Matchmaking platform.

Cofounding a startup, create product from scratch.
Reduce unemployment rate by empowering entrepreneurs gaining inclusive access to investor and ideas matchmaking.
Stories & Case Study

Sharing Experience.

Chosen as 1 of 2 GOJEK Portfolio Night presenter out of 500 designer participant

My portfolio was presented in front of design leaders and principal from GOJEK, Tokopedia and Tiket.com as one of good example of case study. The panelists gave some feedbacks on how I should improve my portfolio and my presentation skills.

"What to prepare when AI start to take over designer's job" Tokopedia UX Guild Sharing Session.

In this sharing session opportunity, I wanted to raise awareness that soon, everything will be easier because of AI and technical things we put so much time and effort right now, might not be relevant in the future. Hence, we should start defining things that made us a designer.

Companies I've worked with.

Fulltime, project based and contract

Recommendation.

"It was fantastic to work together with Nisa.

Nisa able to handle multiple projects and made a great design solution for each case. She has exceptional skills, workflow, ideas, and curiosity. Also, she is self-motivated, methodical, and very capable.

Nisa would be a true asset. She is not only a reliable UX Designer but also an inspiring team player."

Arif Riyanto
Sr. UX Designer at Tokopedia